Ecommerce is about using technology to streamline your business model, creating, savings and increasing efficiency. Its about lowering costs and establishing closer, more responsive relationships with your customers, suppliers and partners. The first chapter in the ebusiness saga was an emotional one. The thrills of the dot era awakened the world to the power of the Web. It was filled with the promise of wealth, the excitement of opportunity, the intensity of rapid innovation, and the passion of entrepreneurship. And then, the recent crash of many highflying Internet startups, taught some downtoearth business lessons. So the next chapter in the just beginning saga of ebusiness starts with, at the very least, perspective. There should be recognition that while ebusiness is transforming the world of business, it is business nonetheless. To compete in todays global marketplace, you need to keep your environment reliable, available and secure. Ecommerce is the critical ebusiness applications that links core business processes to customers and to suppliers. The ecommerce group prides itself on the quality and relevance of its research, and on its ability to transfer the results of leading edge research into industrial practice. The groups work ranges from fundamental research to technology transfer and supports ebusiness from startup websites to fully integrated ecommerce sites. Important components of the work carried out by the group include the testing of theory on realistic examples and application of ebusiness solutions on commercial problems.

Address: Longbridge Road, Dagenham Essex RM8 2AS
Telephone: 020 8223 2071
Fax: 020-8223 2829
Website: http://www.uel.ac.uk/ecommerce